Plastic Free, Vegan Beauty Products That Don't Cost The Earth

Founded in May 2014, Lani has become well established in the green beauty scene. Lani stands for natural, vegan, cruelty-free skin and hair care that doesn't cost the earth. The brand is also multi-award winning and all the products are packaged into...

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Plastic Free, Vegan Beauty Products That Don't Cost The Earth

Founded in May 2014, Lani has become well established in the green beauty scene. Lani stands for natural, vegan, cruelty-free skin and hair care that doesn't cost the earth. The brand is also multi-award winning and all the products are packaged into glass bottles and jars, are made with high quality, food-grade ingredients and are always free of parabens, synthetic fragrances, silicones, mineral oils and animal derived ingredients.

Viola, the founder of Lani said her interest in setting up a vegan, cruelty free beauty brand started after she went vegan in 2013. Looking at the products that she used daily she realised that most of them were neither vegan, cruelty-free or made with ingredients she could even pronounce. She wanted simple, affordable, cruelty-free products that smell and feel amazing, and really work so she set out to make her own. She has always loved the simplicity and efficacy of natural cold-pressed oils, and spent quite some time researching, testing and trialing before she was happy with her first product: the Tropical Hair Treatment. It’s the product she launched the brand with in 2014 and has become a global bestseller.

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